“Hygge” is a Danish word that essentially means “to be cozy” or “coziness.” This pop-up shop was crafted in partnership with foodiepages and featured over 60 local and emerging brands across the categories of home decor, jewelry + accessories, fashion apparel and baby + kids at The Shops at Don Mills for holiday.

The Project
• Creative concept generation • Curation • Professional visual merchandising • Brand Ambassador hiring + training • Floorplan layout/ store design • Partnership + collaboration • Experience-driven marketing events + activations